Home Selling Articles and Advice

If you are thinking of selling your home, chances are you're caught up in a mass of emotions. You may be looking forward to moving up to a new home or facing the uncertainty of a major move across country. You may be reluctant to leave your memories behind or eager to start new and exciting adventures.   Remember, I am here to help you with any of your needs.  Call or e-mail me today! 

Getting Your House Ready to Sell

    * Introduction: Emotion vs. Reason
    * De-Personalizing the House
    * Removing Clutter, Though You May Not Think of it as Clutter
    * Fixing Up the House Interior
    * Fixing up Outside the House

Want to Start Off With a High Sales Price?  Beware!

    * Meeting with Real Estate Professionals
    * Which Real Estate Professional Do You Choose?
    * What Happens Behind the Scenes
    * Dropping Your Price...Too Late?

Types of Listing Contracts

    * Open Listings
    * One-Time Show
    * Exclusive Agency Listings
    * Exclusive Right to Sell

Details of a Listing Contract

    * Price and Terms of Sale
    * Lockbox - Yes or No?
    * Real Estate Commission
    * Multiple Listing Service
    * Agency Duties of a Listing Agent
    * Resolution of Disputes

Listing Commissions and Related Issues

    * Is the Commission Negotiable?
    * How and When the Commission is Earned
    * "Hot" Market Under-Pricing Strategy - Commission Issues

The Listing Agent & Marketing Your Home

    * The "Real" Role of a Listing Agent
    * Preliminary Marketing - the "For Sale" Sign
    * Preliminary Marketing - Flyers and the Brochure Box

The Listing Agent - Marketing Your House to Other Agents

    * The Multiple Listing Service
    * Office Preview
    * Broker Previews and Culinary Delights
    * Office Flyers
    * Marketing Sessions

The Listing Agent - Marketing Your House to Homebuyers

    * The Purpose of Advertising in General
    * Real Estate Company Advertising
    * Individual Agent Advertising
    * Neighborhood Announcements
    * Open Houses

Showing Your House to Home Buyers

    * Convenience and Availability
    * Why You Should Not Be Home
    * Lighting, Fragrances, Pet Control and More
    * Keeping the House Tidy and Neat